Smoking rate has plummeted in New York City

This is significant because there have been a lot of reports that smoking reduction efforts have hit a wall in recent years:

New York City's smoking rate has plummeted since a comprehensive program against smoking was launched in 2002, according to findings issued today in the national Centers for Disease Control and Prevention's Morbidity and Mortality Weekly Report (MMWR). The 2006 rate was nearly 20% lower than the 2002 rate -- a decline that represents 240,000 fewer smokers. The City's rate for 2006 is the lowest on record (17.5%), and lower than all but five U.S. states (California, Washington, Idaho, Utah and Connecticut). Over the past year, smoking decreased among men (from 22.5% to 19.9%) and among Hispanics (from 20.2% to 17.1%). These large declines followed a year-long ad campaign aimed at prompting more smokers to quit.

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